JOUT vs. NLS, RGR, MPX, JAKK, ELY, GOLF, HAS, MAT, BC, and PII
Should you be buying Johnson Outdoors stock or one of its competitors? The main competitors of Johnson Outdoors include BowFlex (NLS), Sturm, Ruger & Company, Inc. (RGR), Marine Products (MPX), JAKKS Pacific (JAKK), Callaway Golf (ELY), Acushnet (GOLF), Hasbro (HAS), Mattel (MAT), Brunswick (BC), and Polaris (PII).
BowFlex (NYSE:NLS) and Johnson Outdoors (NASDAQ:JOUT) are both small-cap consumer cyclical companies, but which is the superior business? We will compare the two businesses based on the strength of their community ranking, risk, institutional ownership, earnings, dividends, media sentiment, valuation, profitability and analyst recommendations.
26.0% of BowFlex shares are held by institutional investors. Comparatively, 64.1% of Johnson Outdoors shares are held by institutional investors. 3.9% of BowFlex shares are held by insiders. Comparatively, 27.7% of Johnson Outdoors shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
BowFlex received 183 more outperform votes than Johnson Outdoors when rated by MarketBeat users. However, 65.48% of users gave Johnson Outdoors an outperform vote while only 63.89% of users gave BowFlex an outperform vote.
In the previous week, Johnson Outdoors had 5 more articles in the media than BowFlex. MarketBeat recorded 5 mentions for Johnson Outdoors and 0 mentions for BowFlex. BowFlex's average media sentiment score of 0.66 beat Johnson Outdoors' score of 0.00 indicating that Johnson Outdoors is being referred to more favorably in the news media.
Johnson Outdoors has a net margin of 0.82% compared to Johnson Outdoors' net margin of -18.32%. BowFlex's return on equity of 0.97% beat Johnson Outdoors' return on equity.
Johnson Outdoors has higher revenue and earnings than BowFlex. BowFlex is trading at a lower price-to-earnings ratio than Johnson Outdoors, indicating that it is currently the more affordable of the two stocks.
BowFlex has a beta of 1.58, meaning that its share price is 58% more volatile than the S&P 500. Comparatively, Johnson Outdoors has a beta of 0.75, meaning that its share price is 25% less volatile than the S&P 500.
Summary
Johnson Outdoors beats BowFlex on 12 of the 14 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding JOUT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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