JAKK vs. RGR, JOUT, MPX, HAS, MAT, BC, PII, FNKO, BHAT, and SRM
Should you be buying JAKKS Pacific stock or one of its competitors? The main competitors of JAKKS Pacific include Sturm, Ruger & Company, Inc. (RGR), Johnson Outdoors (JOUT), Marine Products (MPX), Hasbro (HAS), Mattel (MAT), Brunswick (BC), Polaris (PII), Funko (FNKO), Fujian Blue Hat Interactive Entertainment Technology (BHAT), and SRM Entertainment (SRM).
JAKKS Pacific (NASDAQ:JAKK) and Sturm, Ruger & Company, Inc. (NYSE:RGR) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their media sentiment, institutional ownership, community ranking, valuation, earnings, risk, dividends, profitability and analyst recommendations.
JAKKS Pacific has a beta of 2.39, indicating that its stock price is 139% more volatile than the S&P 500. Comparatively, Sturm, Ruger & Company, Inc. has a beta of 0.31, indicating that its stock price is 69% less volatile than the S&P 500.
In the previous week, JAKKS Pacific had 3 more articles in the media than Sturm, Ruger & Company, Inc.. MarketBeat recorded 3 mentions for JAKKS Pacific and 0 mentions for Sturm, Ruger & Company, Inc.. JAKKS Pacific's average media sentiment score of 1.48 beat Sturm, Ruger & Company, Inc.'s score of 0.00 indicating that JAKKS Pacific is being referred to more favorably in the media.
44.4% of JAKKS Pacific shares are owned by institutional investors. Comparatively, 64.0% of Sturm, Ruger & Company, Inc. shares are owned by institutional investors. 3.2% of JAKKS Pacific shares are owned by company insiders. Comparatively, 3.5% of Sturm, Ruger & Company, Inc. shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Sturm, Ruger & Company, Inc. has lower revenue, but higher earnings than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Sturm, Ruger & Company, Inc., indicating that it is currently the more affordable of the two stocks.
Sturm, Ruger & Company, Inc. has a net margin of 7.71% compared to JAKKS Pacific's net margin of 4.29%. JAKKS Pacific's return on equity of 18.86% beat Sturm, Ruger & Company, Inc.'s return on equity.
JAKKS Pacific presently has a consensus price target of $38.00, indicating a potential upside of 104.63%. Given JAKKS Pacific's higher possible upside, research analysts plainly believe JAKKS Pacific is more favorable than Sturm, Ruger & Company, Inc..
JAKKS Pacific received 85 more outperform votes than Sturm, Ruger & Company, Inc. when rated by MarketBeat users. However, 65.92% of users gave Sturm, Ruger & Company, Inc. an outperform vote while only 65.71% of users gave JAKKS Pacific an outperform vote.
Summary
JAKKS Pacific and Sturm, Ruger & Company, Inc. tied by winning 9 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding JAKK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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