FLL vs. RLH, BALY, MCG, GHG, CNTY, SLNA, MSC, PLYA, MCRI, and MAR
Should you be buying Full House Resorts stock or one of its competitors? The main competitors of Full House Resorts include Red Lion Hotels (RLH), Bally's (BALY), Membership Collective Group (MCG), GreenTree Hospitality Group (GHG), Century Casinos (CNTY), Selina Hospitality (SLNA), Studio City International (MSC), Playa Hotels & Resorts (PLYA), Monarch Casino & Resort (MCRI), and Marriott International (MAR).
Full House Resorts (NASDAQ:FLL) and Red Lion Hotels (NYSE:RLH) are both small-cap consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, community ranking, valuation, risk, profitability, institutional ownership, media sentiment, earnings and dividends.
In the previous week, Full House Resorts had 3 more articles in the media than Red Lion Hotels. MarketBeat recorded 3 mentions for Full House Resorts and 0 mentions for Red Lion Hotels. Full House Resorts' average media sentiment score of 0.58 beat Red Lion Hotels' score of 0.00 indicating that Full House Resorts is being referred to more favorably in the media.
Full House Resorts has a beta of 1.96, suggesting that its share price is 96% more volatile than the S&P 500. Comparatively, Red Lion Hotels has a beta of 1.7, suggesting that its share price is 70% more volatile than the S&P 500.
Red Lion Hotels has lower revenue, but higher earnings than Full House Resorts.
37.7% of Full House Resorts shares are held by institutional investors. Comparatively, 65.0% of Red Lion Hotels shares are held by institutional investors. 12.7% of Full House Resorts shares are held by insiders. Comparatively, 2.1% of Red Lion Hotels shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
Full House Resorts has a net margin of -9.49% compared to Red Lion Hotels' net margin of -34.60%. Red Lion Hotels' return on equity of -16.94% beat Full House Resorts' return on equity.
Full House Resorts currently has a consensus target price of $7.00, indicating a potential upside of 40.85%. Given Full House Resorts' higher possible upside, analysts clearly believe Full House Resorts is more favorable than Red Lion Hotels.
Red Lion Hotels received 121 more outperform votes than Full House Resorts when rated by MarketBeat users. However, 62.02% of users gave Full House Resorts an outperform vote while only 54.35% of users gave Red Lion Hotels an outperform vote.
Summary
Full House Resorts beats Red Lion Hotels on 10 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding FLL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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