WDFC vs. SPB, CENTA, OEC, ODC, ADES, FTK, PG, CL, KMB, and CHD
Should you be buying WD-40 stock or one of its competitors? The main competitors of WD-40 include Spectrum Brands (SPB), Central Garden & Pet (CENTA), Orion (OEC), Oil-Dri Co. of America (ODC), Advanced Emissions Solutions (ADES), Flotek Industries (FTK), Procter & Gamble (PG), Colgate-Palmolive (CL), Kimberly-Clark (KMB), and Church & Dwight (CHD).
WD-40 (NASDAQ:WDFC) and Spectrum Brands (NYSE:SPB) are both mid-cap consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, community ranking, media sentiment, valuation, dividends, profitability, earnings, analyst recommendations and risk.
Spectrum Brands has higher revenue and earnings than WD-40. Spectrum Brands is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.
WD-40 currently has a consensus target price of $313.00, suggesting a potential upside of 39.30%. Spectrum Brands has a consensus target price of $99.86, suggesting a potential upside of 11.27%. Given WD-40's stronger consensus rating and higher probable upside, equities research analysts clearly believe WD-40 is more favorable than Spectrum Brands.
In the previous week, Spectrum Brands had 1 more articles in the media than WD-40. MarketBeat recorded 3 mentions for Spectrum Brands and 2 mentions for WD-40. Spectrum Brands' average media sentiment score of 1.43 beat WD-40's score of 1.37 indicating that Spectrum Brands is being referred to more favorably in the news media.
Spectrum Brands received 285 more outperform votes than WD-40 when rated by MarketBeat users. Likewise, 70.83% of users gave Spectrum Brands an outperform vote while only 53.08% of users gave WD-40 an outperform vote.
WD-40 has a beta of -0.02, suggesting that its stock price is 102% less volatile than the S&P 500. Comparatively, Spectrum Brands has a beta of 1.2, suggesting that its stock price is 20% more volatile than the S&P 500.
Spectrum Brands has a net margin of 68.11% compared to WD-40's net margin of 12.19%. WD-40's return on equity of 32.30% beat Spectrum Brands' return on equity.
91.5% of WD-40 shares are held by institutional investors. 0.7% of WD-40 shares are held by company insiders. Comparatively, 2.6% of Spectrum Brands shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.
WD-40 pays an annual dividend of $3.52 per share and has a dividend yield of 1.6%. Spectrum Brands pays an annual dividend of $1.68 per share and has a dividend yield of 1.9%. WD-40 pays out 70.3% of its earnings in the form of a dividend. Spectrum Brands pays out 3.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Spectrum Brands is clearly the better dividend stock, given its higher yield and lower payout ratio.
Summary
Spectrum Brands beats WD-40 on 13 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding WDFC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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