ROKU vs. LBRDA, LBRDK, LBTYK, LBTYA, CABO, LILA, ATUS, WBD, RCI, and PARA
Should you be buying Roku stock or one of its competitors? The main competitors of Roku include Liberty Broadband (LBRDA), Liberty Broadband (LBRDK), Liberty Global (LBTYK), Liberty Global (LBTYA), Cable One (CABO), Liberty Latin America (LILA), Altice USA (ATUS), Warner Bros. Discovery (WBD), Rogers Communications (RCI), and Paramount Global (PARA).
Liberty Broadband (NASDAQ:LBRDA) and Roku (NASDAQ:ROKU) are both mid-cap consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, community ranking, institutional ownership, profitability, media sentiment, valuation, risk, dividends and analyst recommendations.
Liberty Broadband currently has a consensus target price of $110.00, indicating a potential upside of 104.92%. Roku has a consensus target price of $82.50, indicating a potential upside of 34.28%. Given Roku's higher probable upside, equities research analysts clearly believe Liberty Broadband is more favorable than Roku.
Liberty Broadband has a net margin of 87.75% compared to Liberty Broadband's net margin of -15.64%. Roku's return on equity of 9.55% beat Liberty Broadband's return on equity.
Roku received 343 more outperform votes than Liberty Broadband when rated by MarketBeat users. However, 67.35% of users gave Liberty Broadband an outperform vote while only 57.75% of users gave Roku an outperform vote.
In the previous week, Roku had 36 more articles in the media than Liberty Broadband. MarketBeat recorded 36 mentions for Roku and 0 mentions for Liberty Broadband. Liberty Broadband's average media sentiment score of 0.47 beat Roku's score of 0.00 indicating that Roku is being referred to more favorably in the news media.
Liberty Broadband has higher earnings, but lower revenue than Roku. Roku is trading at a lower price-to-earnings ratio than Liberty Broadband, indicating that it is currently the more affordable of the two stocks.
10.3% of Liberty Broadband shares are held by institutional investors. Comparatively, 86.3% of Roku shares are held by institutional investors. 19.7% of Liberty Broadband shares are held by insiders. Comparatively, 13.6% of Roku shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
Liberty Broadband has a beta of 0.99, suggesting that its share price is 1% less volatile than the S&P 500. Comparatively, Roku has a beta of 1.69, suggesting that its share price is 69% more volatile than the S&P 500.
Summary
Liberty Broadband beats Roku on 10 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding ROKU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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