Tupperware Brands (TUP) Competitors

Lifetime Brands (NASDAQ:LCUT) and Tupperware Brands (NYSE:TUP) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their risk, institutional ownership, analyst recommendations, media sentiment, earnings, profitability, valuation, dividends and community ranking.

Which has better earnings and valuation, LCUT or TUP?

Lifetime Brands has higher earnings, but lower revenue than Tupperware Brands.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Lifetime Brands	$686.68M	0.35	-$8.41M	-$0.27	-39.89
Tupperware Brands	$1.31B	0.06	-$232.50M	N/A	N/A

Which has more volatility & risk, LCUT or TUP?

Lifetime Brands has a beta of 1.38, meaning that its stock price is 38% more volatile than the S&P 500. Comparatively, Tupperware Brands has a beta of 2.83, meaning that its stock price is 183% more volatile than the S&P 500.

Is LCUT or TUP more profitable?

Lifetime Brands has a net margin of -0.86% compared to Lifetime Brands' net margin of -14.08%. Tupperware Brands' return on equity of 4.63% beat Lifetime Brands' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Lifetime Brands	-0.86%	4.63%	1.59%
Tupperware Brands	-14.08%	N/A	-18.67%

Do analysts recommend LCUT or TUP?

Lifetime Brands currently has a consensus target price of $12.75, indicating a potential upside of 18.38%. Given Tupperware Brands' higher probable upside, equities research analysts plainly believe Lifetime Brands is more favorable than Tupperware Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Lifetime Brands	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00
Tupperware Brands	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	N/A

Does the MarketBeat Community believe in LCUT or TUP?

Tupperware Brands received 142 more outperform votes than Lifetime Brands when rated by MarketBeat users. However, 65.63% of users gave Lifetime Brands an outperform vote while only 53.59% of users gave Tupperware Brands an outperform vote.

Company	Underperform	Outperform
Lifetime Brands	Outperform Votes 231 65.63%	Underperform Votes 121 34.38%
Tupperware Brands	Outperform Votes 373 53.59%	Underperform Votes 323 46.41%

Does the media refer more to LCUT or TUP?

In the previous week, Lifetime Brands and Lifetime Brands both had 4 articles in the media. Tupperware Brands' average media sentiment score of 1.18 beat Lifetime Brands' score of 0.70 indicating that Lifetime Brands is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Lifetime Brands	2 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Tupperware Brands	1 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do insiders & institutionals believe in LCUT or TUP?

40.6% of Lifetime Brands shares are owned by institutional investors. Comparatively, 25.1% of Tupperware Brands shares are owned by institutional investors. 43.2% of Lifetime Brands shares are owned by insiders. Comparatively, 2.2% of Tupperware Brands shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Summary

Lifetime Brands beats Tupperware Brands on 11 of the 14 factors compared between the two stocks.