DTC vs. JOUT, CLAR, ESCA, FTEL, AOUT, CNXA, YYAI, TRUG, SPGC, and BFXXQ
Should you be buying Solo Brands stock or one of its competitors? The main competitors of Solo Brands include Johnson Outdoors (JOUT), Clarus (CLAR), Escalade (ESCA), Fitell (FTEL), American Outdoor Brands (AOUT), Connexa Sports Technologies (CNXA), Connexa Sports Technologies (YYAI), TruGolf (TRUG), Sacks Parente Golf (SPGC), and BowFlex (BFXXQ). These companies are all part of the "sporting & athletic goods, not elsewhere classified" industry.
Solo Brands (NYSE:DTC) and Johnson Outdoors (NASDAQ:JOUT) are both small-cap retail/wholesale companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, earnings, media sentiment, analyst recommendations, community ranking, valuation, profitability, dividends and risk.
Johnson Outdoors received 259 more outperform votes than Solo Brands when rated by MarketBeat users. Likewise, 65.48% of users gave Johnson Outdoors an outperform vote while only 43.90% of users gave Solo Brands an outperform vote.
Solo Brands has a beta of 2.59, suggesting that its stock price is 159% more volatile than the S&P 500. Comparatively, Johnson Outdoors has a beta of 0.75, suggesting that its stock price is 25% less volatile than the S&P 500.
Johnson Outdoors has higher revenue and earnings than Solo Brands. Solo Brands is trading at a lower price-to-earnings ratio than Johnson Outdoors, indicating that it is currently the more affordable of the two stocks.
Johnson Outdoors has a net margin of 0.82% compared to Solo Brands' net margin of -23.52%. Solo Brands' return on equity of 6.99% beat Johnson Outdoors' return on equity.
Solo Brands presently has a consensus price target of $3.54, suggesting a potential upside of 81.62%. Given Solo Brands' higher probable upside, analysts clearly believe Solo Brands is more favorable than Johnson Outdoors.
In the previous week, Johnson Outdoors had 3 more articles in the media than Solo Brands. MarketBeat recorded 5 mentions for Johnson Outdoors and 2 mentions for Solo Brands. Solo Brands' average media sentiment score of 1.41 beat Johnson Outdoors' score of 0.66 indicating that Solo Brands is being referred to more favorably in the media.
84.5% of Solo Brands shares are owned by institutional investors. Comparatively, 64.1% of Johnson Outdoors shares are owned by institutional investors. 0.7% of Solo Brands shares are owned by company insiders. Comparatively, 27.7% of Johnson Outdoors shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Summary
Johnson Outdoors beats Solo Brands on 10 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding DTC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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