SIRI vs. CMLS, CHTR, LBTYA, AMCX, CMCSA, TME, TSQ, IHRT, SGA, and UONE
Should you be buying Sirius XM stock or one of its competitors? The main competitors of Sirius XM include Cumulus Media (CMLS), Charter Communications (CHTR), Liberty Global (LBTYA), AMC Networks (AMCX), Comcast (CMCSA), Tencent Music Entertainment Group (TME), Townsquare Media (TSQ), iHeartMedia (IHRT), Saga Communications (SGA), and Urban One (UONE).
Sirius XM (NASDAQ:SIRI) and Cumulus Media (NASDAQ:CMLS) are both consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, media sentiment, earnings, dividends, analyst recommendations, risk, community ranking, valuation and institutional ownership.
10.7% of Sirius XM shares are held by institutional investors. Comparatively, 48.7% of Cumulus Media shares are held by institutional investors. 0.8% of Sirius XM shares are held by insiders. Comparatively, 3.2% of Cumulus Media shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Sirius XM received 631 more outperform votes than Cumulus Media when rated by MarketBeat users. Likewise, 61.51% of users gave Sirius XM an outperform vote while only 54.84% of users gave Cumulus Media an outperform vote.
Sirius XM has a beta of 1.1, meaning that its stock price is 10% more volatile than the S&P 500. Comparatively, Cumulus Media has a beta of 1.55, meaning that its stock price is 55% more volatile than the S&P 500.
In the previous week, Sirius XM had 10 more articles in the media than Cumulus Media. MarketBeat recorded 11 mentions for Sirius XM and 1 mentions for Cumulus Media. Cumulus Media's average media sentiment score of 1.89 beat Sirius XM's score of 0.56 indicating that Cumulus Media is being referred to more favorably in the news media.
Sirius XM presently has a consensus target price of $4.33, suggesting a potential upside of 53.45%. Cumulus Media has a consensus target price of $9.50, suggesting a potential upside of 307.73%. Given Cumulus Media's stronger consensus rating and higher probable upside, analysts clearly believe Cumulus Media is more favorable than Sirius XM.
Sirius XM has a net margin of 14.38% compared to Cumulus Media's net margin of -13.18%. Cumulus Media's return on equity of -16.78% beat Sirius XM's return on equity.
Sirius XM has higher revenue and earnings than Cumulus Media. Cumulus Media is trading at a lower price-to-earnings ratio than Sirius XM, indicating that it is currently the more affordable of the two stocks.
Summary
Sirius XM beats Cumulus Media on 11 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding SIRI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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