BHF vs. FFG, PRI, GL, VOYA, JXN, LNC, FG, AEL, GNW, and NWLI
Should you be buying Brighthouse Financial stock or one of its competitors? The main competitors of Brighthouse Financial include FBL Financial Group (FFG), Primerica (PRI), Globe Life (GL), Voya Financial (VOYA), Jackson Financial (JXN), Lincoln National (LNC), F&G Annuities & Life (FG), American Equity Investment Life (AEL), Genworth Financial (GNW), and National Western Life Group (NWLI). These companies are all part of the "finance" sector.
FBL Financial Group (NYSE:FFG) and Brighthouse Financial (NASDAQ:BHF) are both finance companies, but which is the better business? We will contrast the two companies based on the strength of their dividends, media sentiment, community ranking, valuation, institutional ownership, earnings, profitability, risk and analyst recommendations.
Brighthouse Financial received 79 more outperform votes than FBL Financial Group when rated by MarketBeat users. However, 50.54% of users gave FBL Financial Group an outperform vote while only 50.28% of users gave Brighthouse Financial an outperform vote.
FBL Financial Group has a net margin of 13.03% compared to FBL Financial Group's net margin of -38.05%. FBL Financial Group's return on equity of 23.49% beat Brighthouse Financial's return on equity.
Brighthouse Financial has a consensus price target of $50.29, indicating a potential upside of 12.98%. Given FBL Financial Group's higher probable upside, analysts plainly believe Brighthouse Financial is more favorable than FBL Financial Group.
In the previous week, Brighthouse Financial had 17 more articles in the media than FBL Financial Group. MarketBeat recorded 17 mentions for Brighthouse Financial and 0 mentions for FBL Financial Group. FBL Financial Group's average media sentiment score of 1.26 beat Brighthouse Financial's score of 0.00 indicating that Brighthouse Financial is being referred to more favorably in the news media.
27.0% of FBL Financial Group shares are owned by institutional investors. Comparatively, 81.2% of Brighthouse Financial shares are owned by institutional investors. 0.3% of FBL Financial Group shares are owned by company insiders. Comparatively, 1.4% of Brighthouse Financial shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
FBL Financial Group has higher earnings, but lower revenue than Brighthouse Financial. Brighthouse Financial is trading at a lower price-to-earnings ratio than FBL Financial Group, indicating that it is currently the more affordable of the two stocks.
FBL Financial Group has a beta of 0.08, meaning that its stock price is 92% less volatile than the S&P 500. Comparatively, Brighthouse Financial has a beta of 1.14, meaning that its stock price is 14% more volatile than the S&P 500.
Summary
Brighthouse Financial beats FBL Financial Group on 9 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BHF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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