ASUR vs. TZOO, STRM, TUFN, DMRC, OSPN, RBBN, SMRT, ECX, UIS, and TLS
Should you be buying Asure Software stock or one of its competitors? The main competitors of Asure Software include Travelzoo (TZOO), Streamline Health Solutions (STRM), Tufin Software Technologies (TUFN), Digimarc (DMRC), OneSpan (OSPN), Ribbon Communications (RBBN), SmartRent (SMRT), ECARX (ECX), Unisys (UIS), and Telos (TLS).
Asure Software (NASDAQ:ASUR) and Travelzoo (NASDAQ:TZOO) are both small-cap computer and technology companies, but which is the better stock? We will compare the two companies based on the strength of their profitability, analyst recommendations, valuation, institutional ownership, media sentiment, dividends, earnings, risk and community ranking.
Asure Software has a beta of 0.69, indicating that its stock price is 31% less volatile than the S&P 500. Comparatively, Travelzoo has a beta of 1.68, indicating that its stock price is 68% more volatile than the S&P 500.
Asure Software currently has a consensus price target of $13.40, indicating a potential upside of 70.48%. Travelzoo has a consensus price target of $12.00, indicating a potential upside of 51.52%. Given Asure Software's higher possible upside, analysts clearly believe Asure Software is more favorable than Travelzoo.
Travelzoo has a net margin of 15.24% compared to Asure Software's net margin of -8.38%. Travelzoo's return on equity of 140.63% beat Asure Software's return on equity.
71.6% of Asure Software shares are held by institutional investors. Comparatively, 27.4% of Travelzoo shares are held by institutional investors. 8.9% of Asure Software shares are held by insiders. Comparatively, 47.0% of Travelzoo shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Travelzoo received 13 more outperform votes than Asure Software when rated by MarketBeat users. However, 67.90% of users gave Asure Software an outperform vote while only 67.04% of users gave Travelzoo an outperform vote.
In the previous week, Travelzoo had 4 more articles in the media than Asure Software. MarketBeat recorded 6 mentions for Travelzoo and 2 mentions for Asure Software. Asure Software's average media sentiment score of 0.84 beat Travelzoo's score of 0.56 indicating that Asure Software is being referred to more favorably in the media.
Travelzoo has lower revenue, but higher earnings than Asure Software. Asure Software is trading at a lower price-to-earnings ratio than Travelzoo, indicating that it is currently the more affordable of the two stocks.
Summary
Travelzoo beats Asure Software on 11 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding ASUR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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